How to Track Hashtag Campaigns with Brand Moran

Best Hashtag Campaign Analytics Tool: A Complete Guide for Marketers Imagine you are launching a product, hosting an event, or...

How KFC Kenya Uses Instagram: A Competitive Benchmark

How KFC Kenya is Winning Over Consumers on Instagram Wondering how KFC Kenya is winning over Kenyan consumers on social...

5 Reasons Your Brand Needs Social Listening in 2025

5 Reasons Your Brand Needs Social Listening in 2025

Reasons Your Brand Needs Social Listening in 2025 Imagine a customer in Nakuru posts a complaint about your brand on...

Kenya Airways’ New Social Media Strategy: A Digital Marketing Perspective Amid Customer Service Ch...

Kenya Airways’, the national flag carrier recent shift towards a more humorous and engaging social media strategy on X(Twitter). Lately...

WRC rally social media analytics kenya

WRC SafariRally 2025 Media Coverage & Social Media Engagement Analysis

WRC SafariRally 2025 Media Coverage & Social Media Engagement Analysis The 2025 edition of WRC Safari Rally was held this...

Brand Monitoring Online Tips

How to Monitor Your Brand Reputation Online

Ways You Can Monitor Your BrandReputation Online Brand reputation is the perception customers, employees, and partners have of a brand. Maintaining...

How to Generate More Sales with Social Media Listening

How to Generate More Sales with Social Media Listening

How can social media listening help you generate more sales? Social media listening is giving many brands a platform to...

Benefits of using Social Media Monitoring Tool as a Business

How Businesses Can Benefit From Using Social Media Monitoring Tools

Social media monitoring provides a platform for brands to interact and engage with consumers. According to EveryoneSocial, 2021, 71% of...

Ways to Find your Target Audience on Social Media

5 Ways to Find your Target Audience on Social Media

Social media space is changing the marketing and advertising landscape. Any serious business cannot envisage growth without tapping into the...

How Do You Reach Your Social Media Target Audience

How Do You Reach Your Social Media Target Audience

Today, you can hardly imagine a brand that grows without a social media presence. While several brands may have a...